I'm sure between now and April 2011 countless stories will be written about Kate Middleton's parents and about Kate herself so it was no surprise to read yesterday that the papers say they have made thousands of pounds by selling their database of clients to direct marketing companies.
'Direct Marketing' is legal and popular among businesses of all sizes and is when a company sells its list of clients so that the direct marketing company can send out targeted advertisements.
I'm sure with an expensive wedding coming up next year for the Middleton's that any extra income will come in handy but also feel that there is nothing wrong in selling these lists as many other companies also do the same thing.
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